Blog Posts Niche

Tips on Identifying Your Niche

Most businesses are too broad trying to be everything to everyone… so they end up being ‘nothing to no-one’.  Your Niche is the part of the market your business wants to own.  This starts with having a clear type of customer in mind.  Target the type of work that is profitable and the type of customers who are great to deal with.  Know where to find them and what you will offer them … that way you will get traction quicker.

You also want to have a good handle on where you sit in the marketplace who your competitors are and how you stack up in the market place.  How does your pricing compare?  Your offering? Your service standards?  Your reputation?  Knowing this helps you to create your uniqueness, so that you have a clear point of difference on why people should choose you over.

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Check out the tips below on how you can identify your niche better in your business

How to Attract Your Ideal Customer

How to Attract Your Ideal Customer

Are you sick and tired of attracting the wrong type of customers with your marketing? Ones who waste your time or who are just shopping on price? Many business owners face this frustration and it is often caused by the type of marketing they are doing. They cast the marketing

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How to Improve the Effectiveness of Your Marketing

Would you like to improve the effectiveness of your marketing? You see, when most people work on their marketing they focus on the strategy. i.e. How they’re going to do it. I’m going to run some ads. I’ll drop off some flyers. I’m going to advertise on Facebook or whatever

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The Secret to Winning More Work

Many people when they start their business fall into the trap of taking on any type of work. It’s the old ‘no job too big, no job too small’. This leads to taking on whatever job will ‘pay the bills’. The problem with this is not all work is created

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the similarities between fishing

The Similarities Between Fishing and Marketing

Here is an interesting analogy around the similarities between fishing and marketing. Have you considered how this could be applied to marketing your business? Firstly, one of the important things when it comes to marketing is where to market our product. With fishing, the very first thing we think about

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The training and years of interaction we shared helped set me on the right path, shaping the mindset and framework I still rely on today. My business has never been better, and more importantly, I have found a great balance between work and home life, something I do not believe would have been possible without Rueben’s coaching and the invaluable lessons I learned during our time together. Highly recommend.

Brett Anthony

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Rueben’s coaching sessions have been instrumental in keeping me focused on the key drivers of the business that create the most impact. His guidance has helped me stay on track and maintain clarity in my goals.

Matthew Wendel

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Busy business owners do not find the time to step outside of their day to day work to really look at the business and where things can be improved. Working with Rueben has taught us to look bigger picture and ask better questions about how we can manage and grow our business. Our advice is to start with a coach as soon as you can. It will save you years and thousands of dollars from learning on your own the hard way. Rueben’s advice is always considered and practical. If you are on the fence, just do it.

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Recently attending one of their workshops, I walked away with keys to move forward in our business. The workshop demonstrated the importance of understanding current issues, having a clear vision and steps to move forward towards a business vision with a strong why. A day well spent discovering new ways to move towards our goals and going from now to a future with a clear vision. A great place to network with other businesses.

Scott Wheeler

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Rueben and Gav have been great team members who have helped me with my business. Their techniques and education around modern business have helped me grow as a business owner and helped my team grow. I would recommend Biznostics to any business owner who needs clarity on their business journey. Thanks also to Rueben and Gav for the fun along the way.

Shaun Dayman

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I have been using Biznostics for almost six months now and have not only gained more family time but have also taken my business to the next level. My sales have increased significantly and I now have procedures and systems in place to help me grow further. I highly recommend Biznostics to any small business.

Joe Spataro

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If you run a small to medium business, you need Biznostics. Before using Biznostics, we lacked the knowledge and direction required to grow our business. Biznostics gave us the knowledge, tools and direction we required to propel our business forward. Having knowledge and direction in turn reduces the stress of running a business.

David Libby

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We have been using Biznostics for over a year now. The structure and accountability that their platform has brought to our business has been of huge benefit. The benefits that have flowed to our business have been significant. I also like the comprehensive range of missions available for any subject you need in any business. Give it a go to see the benefits flow.

Cam wilkie

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The Biznostics online portal has been an invaluable tool for inspiring me and giving me the tools to have fun with my business.

Andrew D

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